Belardi/Ostroy Creative Does It Again!

July 25, 2017

By Bethany Christie

Our fabulous Creative Team is fresh off a shoot with our client, United States Olympic Committee (USOC). You might be wondering: What does a photo shoot entail? The team gathered shots for the catalog and social media; see the latest @TeamUSA Instagram below.

Social media is incredibly important when it comes to marketing and advertising. In fact, there is about a $16B opportunity for advertising products via mobile, according to Kleiner Perkins’ latest report. Moreover, there is a $73B total internet ad spending opportunity. What does this mean? Consumers shop on their mobile devices, computers, tablets…and of course, continue to shop in brick-and-mortar stores.

Instagram posts are not only aesthetically pleasing, but the app allows users to have an interactive experience and thus, “shop the look.” Our friends at USOC have figured this method out – thanks to the Creative Team at Belardi/Ostroy. Specifically, our team encourages clients to focus on engagement and acquisition, plus shopping.

Conversion is another story, for another day. If you are interested in learning more, please reach out to our Creative Team: reneeb@belardiostroy.com…and in the meantime, follow @TeamUSA on social media to check out more of their magnificent products.